Sommelier Stories
BRANDING, PRINT COLLATERAL, SOCIAL MEDIASommelier Stories is a bespoke wine consultancy which provides services for private clients and hospitality businesses. The visual identity mirrors the spirit of Sommelier Stories: timeless yet approachable, luxurious yet grounded. This project brings to life a brand that bridges exclusivity with warmth, offering not just wine consultancy—but an invitation to experience wine at its finest.
The goal was to create a brand that communicates both exclusivity and ease—stripping away pretension while highlighting craftsmanship and care. Inspired by the founder’s decades of experience across Michelin-starred restaurants and luxury hospitality, the design brings together sophistication, clarity, and quiet confidence.
Industry: Wine Consultancy
design Notes
A grounded colour palette of warm neutrals, and soft earth tones evokes the natural origins of wine, while adding a modern, approachable feel. Refined modern serif and sans-serif typography is paired with subtle hand-drawn details to reflect Sommelier Stories’ expert yet personal approach.
Organic textures and abstract patterns are incorporated across all touchpoints—from brand identity to website and print collateral—creating a cohesive and inviting brand experience that feels sophisticated, authentic, and thoughtful.
Application & usage
Sommelier Stories’ brand is applied across key touchpoints to create a seamless and sophisticated experience that reflects the consultancy’s expertise and personal approach. Print collateral and digital assets use textured materials and refined finishes to evoke quality and authenticity.
Business cards act as an elegant introduction, combining modern typography and earthy tones to convey Sommelier Stories’ approachable yet expert identity. Social media templates maintain a cohesive online presence, ensuring the brand feels both accessible and luxurious across all platforms.
